Marketing a fundraising mimovládnych neziskových organizácií

Katarína Šiňanská

For a non-governmental organization to be successful, it must focus, among other things, on its main goal of spreading its vision and mission to another area. It can achieve success by increasing its visibility and raising awareness about its activities in society, sending a clear message, and maintaining transparency. The monograph deals with specific areas in which non-profit NGOs are active, i.e. marketing and fundraising. Both these areas are of key importance for the NGO’s success, therefore they require particular attention. It is well known that NGOs lack proper support in Slovakia and their funding is insufficient given the demand for their services. NGOs therefore search for multiple sources of funding and use marketing as a tool. The monograph explains the importance of NGOs in the non-profit sector and justifies the tools they employ when navigating the commercial space.

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Quantity

978-80-8152-957-3

Data sheet

Formát:
E-kniha (pdf)
Autor:
Katarína Šiňanská
Typ dokumentu:
monografia
Počet strán:
83
Dostupné od:
23.12.2020
Rok vydania:
2020
Vydanie:
1. vydanie
Jazyk publikácie:
slovenčina
Fakulta UPJŠ:
Filozofická fakulta
- Free for download

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The monograph deals with the issue of social protection of the family, where the basis is a view of the family as a natural part of human and social life. The starting point is provided by the institutes that create and structure it, influence its value orientation, the development of social relations within the family, but also relations to the social environment. In broader contexts, the monographic treatment of social protection provides the results of transdisciplinary knowledge. It deals with the work of helping professionals with functional and non-functional families and families with special needs. It offers problem solving through tailored methods, techniques, procedures and measures used by various helping professions in the field of social protection and social guardianship.

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„Pán doktor, rozumiete po slovensky?“

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SLOVAK IN DIALOGUES FOR BEGINNERS – INTERNATIONAL MEDICAL STUDENTS - Workbook

Ingrid Madárová • Veronika Pálová • Lucia Tóthová

Audio attachments - format RAR

The audio-exercise workbook “Pán doktor, rozumiete po slovensky?”is a follow-up to the textbook “Pán doktor, hovoríte po slovensky?” (Madárová et al.)and is intended for international students of Slovak as a foreign language in the medical environment.

This workbook provides the students with an opportunity to practise and enhance mostly their listening skills and pronunciation through various short dialogues between doctors and patients in the Slovak language. Dialogues contain the vocabulary used in the textbook Pán doktorhovoríte po slovensky?.  Students are encouraged to build their confidence in speaking Slovak by practising these dialogues in the new workbook.

The audio-exercise workbook is comprised of 16 units. Each unit offers short dialogues and recordings

A number of dialogues enable its wide use for self-studying while the most frequent phrases related primarily to body parts, signs and symptoms of illnesses, diseases or various medical conditions are practised in different contexts in a variety of exercises.

Original illustrations enable students to understand dialogues more easily and the correct answers of the exercises and the scripts of the recordings can be found in the Answer key at the end of the workbook.

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CIELE PRI NÁSTUPE DOSPELOSTI: AKÉ SÚ A AKO NA NE?

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On the border of East and West: Selected...

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Peter Borza

Eastern Christianity, represented in Slovakia by the Greek Catholic and Orthodox Churches, has influenced the development of Slovak society over the centuries. Both the common history and the coexistence of the two churches in one geographical area have brought diverse experiences that both churches keep in mind. The university textbook, which deals with their history, contains basic materials for study and focuses on important milestones in their history. It contains general information about the origin of Eastern Christianity and presents in chronological order knowledge of the history of the churches that represent it in Slovakia from the 9th to the 21st century.

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Doktorandské miscelaneá 4

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Predkladaný zborník je pre mnohých doktorandov prvým vstupom do publikačného prostredia vedeckých žánrov. Štúdie v takýchto prípadoch obsahujú esencie budúcich dizertačných prác, ktoré predstavujú tvorivý vrchol doktorandského štúdia. Okrem možnosti publikovať vedecké výstupy pre doktorandov považujeme zborník aj za priestor stretávania sa rôznych odborov a ich vzájomného obohacovania. Interdisciplinarita však nie je menovateľom len zborníka ako celku, ale aj niektorých štúdií. Najvýraznejšie presahy sledujeme v odbore literárnej vedy. Tradičný predmet výskumu umeleckých textov sa v jednotlivých štúdiách obohacuje o rozmer skúmania divadelného a filmového diela (Peter Getlík), lingvistickej problematiky frazém (Ivana Hudiková), hudobného aspektu (Terézia Kulíková), výtvarného umenia (Dominika Petáková) a digitálneho priestoru nových médií (Alexandra Popovičová). Z ďalších odborov spomeňme štúdiu Miroslavy Süčovej Vernarskej, ktorá smeruje svoj výskum z oblasti psychológie do sociologických a lingvisticko-komunikačných kontextov (koncept metafory), či opačne, príspevok Zuzany Šoltésovej a Dušana Šlosára, skúmajúci psychologický fenomén porúch príjmu potravy z pozície ich vlastného vedeckého zázemia – sociálnej práce.

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Lukáš Šutor

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Publikačná časť časopisu ponúka priestor pre uverejňovanie prác ako sú:
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The Value of Human Life in the Connotations of...

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Marián Bednár

The scientific monograph The Value of Human Life in the Connotations of Postmodernism presents a current issue of reflections on the value of human life. It sees in the broader connotations of postmodern society, where the approaches of applied ethics (bioethics), philosophy and Christian theology intersect. This issue is embedded in the historical, philosophical, sociological and cultural-social Postmodernism. The monograph analyses the postmodern value system, the dominant postmodern anthropological concept, secular bioethics and civil law in relation to human life and its value. The key is the confrontation of the postmodern anti-life mentality and life in the most discussed bioethical issues: contraception, artificial insemination techniques, genetic manipulation, abortion, sterilization, (bio) technology, euthanasia. An alternative approach is offered by the theological vision of human and life presented in the Judeo-Christian context. In the light of modern theological disciplines, the personnel concept is enriched by theological anthropology culminating in an eschatological vision. In this sense, the issue of the value of human life culminates, which is also inspired by one of the most important encyclicals of Pope John Paul II. Evangelium vitae (25th anniversary of its writing). It is she who calls for the acceptance and respect of every human life and for the practical development of a new culture of life.

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Local Attitudes to Global Issues. A2...

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Adriana Saboviková

The monograph deals with the post-millennial media discourse in the UK and aims to popularize the currently used methodological framework in the form of a case study. The theoretical basis is provided by the introductory chapters, which deal with the topic of migration and newspaper discourse in the UK. The methodological framework represents an increasingly popular combination of corpus linguistics and critical discourse analysis, which is introduced not only theoretically but also practically used in the presented case study. The case study compares the language used in the British newspapers before and after the lifting of labor market restrictions in the UK for Bulgarians and Romanians, specifically in 2013 and 2014. The research is based on the identification of special language patterns used in the compiled corpus to characterize Bulgarians and Romanians, specifically paying attention to nouns, verbs and numerals. By doing such research, scholars can identify the role of media discourse in depicting social reality.

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Psychológia práce a organizácie 2012

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Ladislav Lovaš - Katarína Vasková (eds.)

Zborník z medzinárodnej konferencie „Psychológia práce a organizácie 2012“

V dňoch 23. - 24. 5.2012 sa v historických priestoroch Univerzity P.J. Šafárika v Košiciach uskutočnil dvanásty ročník medzinárodnej konferencie „Psychológia práce a organizácie 2012“. Kontinutiná séria konferencií venovných psychológie práce a organzácií sa začala v roku 1999 (prvá mala názov „Psychológia práce – teórie a prax“ a uskutočnila sa v Zlatej Idke). Od roku 2009 sa koná striedavo v Českej a Slovenskej republike. Konferenciu organizačne pipravila Katedra psychológie Filozofickej fakulty Univerzity P.J.Šafárika v Košiciach. Spoluorganizátormi podujatia boli Spoločenskovedný ústav Slovenskej akadémie vied, Ústav aplikovanej psychológie FSEV Univerzity Komenského v Bratislave a Ústav na VV a VTOS v Košiciach. V rámci tradičného zamerania konferencie, ktorým je základný a aplikovaný výskum v oblasti psychológie práce, bolo prezentovaných spolu 37 príspevkov (25 referátov a 12 posterov). Podstatná časť plenárnych vystúpení, referátov a posterov tvorí obsah tohto zborníka.

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Psychológia práce a organizácie 2023

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E-book

Jozef Bavoľár

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Zlomové osmičky

E-book

Tomáš DvorskýLucia LaczkóMária Petriková  (eds.)

The collection of articles from the VII. International Scientific Conference for Students and Young Scientists, organized by the Department of Political Science of the Faculty of Arts of the Pavol Jozef Šafárik University in Košice, in cooperation with the Res Publica Civic Association the Faculty of Social Sciences of the University of Saints Cyril and Methodius in Trnava, held on 17 May 2019 in Košice.

The aim of this publication, entitled The Turning Eights, is to point out the importance of the years ending with number eight, which have significantly affected historical development and appear to be justified in the current political context.

The almanac consists of 11 articles, which are primarily in the Slovak language. The individual contributions deal with aspects of national and foreign policies that are united in theme called The Turning Eightswith the individual interest of each author.

The topics of the almanac are the municipal elections, the position of municipalities at the public administration system, development in self-governing regions and the non-governmental organizations. The presented publication also contains articles that deal with topics in specific countries, such as China, Israel and Russia.

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