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  • Categories: Economics
  • Year of publication:: 2013
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Neuroveda a inteligentné systémy v markedtingu, manažmente a podnikaní
Grada

Neuroveda a inteligentné systémy v markedtingu,...

€26.49
Availability: 1 In Stock

Eva Hanuláková a kolektív

Publikácia sa venuje oblasti synergii neurovedy a inteligentných systémov, ktorá otvára nové perspektívy pre manažment, marketing a podnikanie. Pútavým spôsobom preniká do poznania mechanizmov ľudského myslenia a emócií, ktoré umožňuje navrhovať efektívnejšie stratégie riadenia, cielenejšie marketingové kampane a inovatívne podnikateľské modely. Inteligentné systémy zároveň poskytujú nástroje na spracovanie komplexných údajov, identifikáciu vzorcov správania a podporu rozhodovania v reálnom čase. Je koncipovaná ako odborný sprievodca problematikou využitia neurovied a inteligentných systémov v prostredí manažmentu, marketingu a podnikania. Obsahuje teoretické východiská, postupy a praktické odporúčania, ktoré môžu slúžiť ako podpora pre akademické štúdium aj pre aplikáciu v praxi.

Public Administration and Society 2/2025 (journal)
ŠafárikPress - UPJŠ v Košiciach

Verejná správa a spoločnosť 2/2025 (časopis)

E-book

E-journal

Michal Jesenko (vedecký redaktor)  Eva Mihaliková  Darina Koreňová(výkonné redaktorky)

Public Administration and Society is a scientific journal that publishes scholarly articles, discussion papers, and reviews focusing on theory and practice of Public Administration. The mission of the Journal is to publish significant results of scholarly research in the field of public administration and related disciplines that are connected with the study profile and scientific focus of the Faculty of Public Administration. The Scientific Journal is issued in electronic version.

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Jarná škola doktorandov 2025
ŠafárikPress - UPJŠ v Košiciach

Jarná škola doktorandov 2025

E-book

E-book

Monika Halánová (ed.)

V dňoch 26. – 29. mája 2025 sa bude v Starej Lesnej konať už 11. ročník celouniverzitného podujatia Jarná škola doktorandov UPJŠ. V rámci odborného programu odznie šesť plenárnych prednášok významných odborníkov z Univerzity Pavla Jozefa Šafárika a uskutočnia sa dva workshopy. Prezentovať výsledky svojej doterajšej vedeckovýskumnej práce bude spolu 52 doktorandov dennej formy štúdia, z toho 26 doktorandov v sekcii lekárskych a prírodných vied (Lekárska fakulta/Prírodovedecká fakulta) a 26 doktorandov v sekcii spoločenskovedných a humanitných vied (Právnická fakulta/Fakulta verejnej správy/Filozofická fakulta).

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Tréningový program Podnikni niečo!
ŠafárikPress - UPJŠ v Košiciach

Tréningový program Podnikni niečo!

E-book

E-book

Zuzana Kožárová

This methodological manual will help the actors of entrepreneurial education to implement the training program Do Something!, which was created as part of the dissertation thesis "Career adaptability of university students and its development" by Zuzana Kožárová, PhD. Training program develops students' entrepreneurial competence.

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Základy zdaňovania (v interakcii ekonómie a práva)

Základy zdaňovania (v interakcii ekonómie a práva)

E-book

E-book

Karolína Červená - Anna Vartašová

The scientific textbook in the form of an electronic interactive publication is intended for university students who are interested in an interdisciplinary view of taxation in the context of linking the basic theoretical knowledge in the field of law and economics related to taxation with an emphasis on application practice. The content of the textbook primarily covers general theoretical knowledge in the field of taxation in terms of their historical creation and characteristics in the scope of the legal and economic framework of tax system in general, as well as that currently applied in the Slovak Republic.

The textbook also includes pictures and graphs (listed in the appendix), which interactively complement the text part, as well as a set of questions in (in the context of the scope of particular chapters), whose task is to contribute to the fulfilment of didactic goals of the textbook.

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Kognitívne, metakognitívne kompetencie a sebaregulácia v kontexte motivácie
ŠafárikPress - UPJŠ v Košiciach

Kognitívne, metakognitívne kompetencie a...

E-book

E-book

Margita Mesárošová - Jozef Bavoľár - Miriam Slavkovská 

The current situation in the world education system, which declares the need to educate students for knowledge society, for improving the graduate employability is behind the motivation of authors to address competencies and key competencies for the knowledge society.

The authors present theoretical and empirical investigations based on the application of scientific methods of competency assessment and the use of contemporary scientific paradigms. The starting point is the concept of competencies in the context of current approaches of scientific psychology, which resonates in the official documents of the European Union and has been elaborated and enriched by the authors. The monograph focuses on a selected set of competencies, namely: competence to act as a self-regulated person, self-development, decision-making competencies, social and metacognitive competencies in the context of motivation. Knowledge about nature, the structure of competencies are presented, as well as their relations with personal and environmental variables.

The effort of the authors is also aimed at making available knowledge about the possibilities of assessing these competencies using current methods. Authors communicate the results of the creation and verification of competency assessment methods. The implementation of the research results presented in the monograph is perspective in the education and counseling of the target group of university students.

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Výzva a riziká spoločnosti v 21. storočí
ŠafárikPress - UPJŠ v Košiciach

Výzva a riziká spoločnosti v 21. storočí

E-book

E-book

Gabriel Eštok - Gabriela Szabariová - Matúš Béreš (eds.)

Presented publication is an outcome from the scientific conference for students and young scientists that took place on 12th and 13th May 2016 at the Department of Political science, Faculty of Arts, Pavol Jozef Šafárik University in Košice. The main aim of the presented is to bring up outcomes of research of young scientists and students from Slovakia, as well as from abroad. Many of the presented papers have become integral part of qualification theses of their authors.

This conference proceedings contains 22 papers in Slovak, Czech and English language thematically creating four different parts.

Papers regarding international relations or issues exceeding a level of state power are dealing with issues of globalization, counterculture, international terrorism, extremism and a role of the EU in the Arctic. Papers dealing with the situation in the Slovak republic and abroad cover reform of security in Slovakia and in Romania, issue of dealing with totalitarian history of the states of the Visegrad group as well as development of funding of education system in Slovakia since 1919. In case of authors focusing on the socio-political situation in Slovakia we can find papers analyzing role of a reeve in city of Košice, first great political conflict during a rule of Vladimír Mečiar in Slovakia, role of Roma population in political environment in Slovakia, but also those concerning local activist or action groups and examining attitude of nursing care students towards euthanasia. The conference proceedings contents also four papers regarding theoretical or philosophical issues.

Their authors focused on topic of social state, social equality, democratic theories and transformation of human nature in “post-human” era.

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Náhodné procesy a ich aplikácie
ŠafárikPress - UPJŠ v Košiciach

Náhodné procesy a ich aplikácie

E-book

E-book

Valéria Skřivánková - Martina Hančová

The publication is focused on discrete random processes, primarily on Markov chains, which have wide application in the field of economics and finance.

The textbook is divided into five chapters, the first of which serves as an introduction to random processes and provides definition, properties and classification of random processes in general. The second chapter discusses Markov chains with discrete time, including valuation of transitions between states and their optimal management. The third chapter focuses on special Markov chains with continuous time and emphasizes construction and solution to the system of Kolmogorov differential equations, which describe the dynamics of the process development. The last two chapters illustrate applications of Markov chains using examples of queuing system modeling and renewal theory.

Besides the explanation of basic terms, definitions and theorems with proofs, this textbook also provides number of solved examples to illustrate the discussed theory. Problem assignments are placed at the end of each chapter, so that readers can test their understanding of the content as they progress through the book. Solutions to all the problems and the list of references are provided at the end of the publication.

This textbook is primarily intented for students majoring in Economics and Financial Mathematics at the Faculty of Science of Pavol Jozef Šafárik University in Košice, and it covers content of the course “Random Proceses 1“ thought there. It might however serve also students from other schools in similar progams or professionals interested in this topic.

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Teória a prax verejnej správy (2018)
ŠafárikPress - UPJŠ v Košiciach

Teória a prax verejnej správy (2018)

E-book

E-book

Vladimíra Žofčinová (ed.)

Reviewed Proceedings of the 3rd Annual International Doctoral Student Conference, February 15, 2018

On February 15, 2018, the Faculty of Public Administration at Pavol Jozef Šafárik University in Košice hosted the second annual doctoral student conference on the theme of "Theory and Practice of Public Administration." For the first time, this academic event took on an international dimension, with participants from partner universities (faculties) in the Czech Republic and Poland, alongside representatives from six Slovak faculties.

The conference, following a brief opening session addressed by the Dean of the Faculty, Assoc. Prof. JUDr. Mária Hencovská, CSc., PhD, was organized into three sections: political science, legal, and socio-economic. Each presenter shared the results of their research, aligning with the title and content of their contribution. The event maintained a scientific-discussion format, with moderated discussions following each presentation or group of thematically related presentations.

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Komunikácia v organizácii
ŠafárikPress - UPJŠ v Košiciach

Komunikácia v organizácii

E-book

E-book

Helena Harausová

Communication is a significant and integral part of human existence. It also plays an important role in individual organizations, whether of a production or non-production nature. Without communication, it would not be possible to manage these organizations and achieve the set goals.

The aim of the scripts was to address the issue of communication and apply it to public administration organizations. The scripts begin by elaborating on the topic of information, which is an essential component of every communication process. The content of subsequent chapters focuses on the objectives and tasks of communication within an organization, various types of communication, barriers that may arise in communication, strategies for improving communication effectiveness in an organization, and specific communication strategies regularly encountered in different organizations.

Emphasis is also placed on the communication skills of managers, without which they would not be able to effectively manage the organization and lead their subordinates toward achieving organizational goals.

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Organizational Behavior
ŠafárikPress - UPJŠ v Košiciach

Organizational Behavior

E-book

E-book

Gabriela Kravčáková a kol.

The second revised and extended edition of University textbook Organizational Behavior is the work of an international team of authors. University teachers of two Slovak universities and two Czech universities are the authors of this book. Problem areas of organizational behavior and its processing comprehensively was the intention of the authors. University textbook is complemented by 10 chapters, other chapters are significantly revised. University textbook is thematically divided into five parts. The first part treats the issue of organizational behavior as a discipline. Organizational behavior is theoretically defined, there is indicated the subject matter of the discipline, relationship with other sciences, historical and scientific foundations of organizational behavior. There are also presented knowledge about formal organizations and bureaucracy. Final of the first part is dedicated to social science research and social audit in organizations. The second part is called Individual aspects of organizational behavior and there are included themes as personality, work and its role in human life, job satisfaction, work motivation and loyalty of employees. This part is complemented by the issue of personality, competency and power of manager and career issues. Interpersonal interaction and group processes in an organization is the name of the third part of the book. It includes the chapters as working group, team and team roles, leadership and its impact on human personality, communication, performance management, friendships and loneliness in the organization. This section was complemented by the issue of interculturar communication in the international organizational context, conflicts in the workplace and workplace misbehavior. Fourth, complemented part is called Resources and means of ensuring employees and there are included themes such as external and internal mobility of workers, personal marketing, and unemployed as a potential source of workforce and talent management. The fifth part is called The organization as a culture and organizational dynamics. Authors included topics such as organizational culture, social responsibility of organizations and added the themes ethics on workplace, change management and radical change – reengineering. University textbook presents current theoretical knowledge and also the results of relevant research. Contents of chapters are complemented by practical examples of organizations. There are included questions for reflection and tasks at the end of each chapter. Tasks that help students and professional public apply the theoretical knowledge to solve practical problems. This University textbook comes with support KEGA no. 013-UPJŠ 4/2013 titled Organizational Behavior - University textbook for the compulsory subject of the new study program.

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Pracovnoprávne vzťahy vo verejnej správe
ŠafárikPress - UPJŠ v Košiciach

Pracovnoprávne vzťahy vo verejnej správe

€11.02
Availability: 14 In Stock

 Vladimíra Žofčinová 

Predkladané vysokoškolské učebné texty tvoria základný učebný text, ktorý nemá ambíciu podať komplexný obraz pracovného práva. Z uvedeného dôvodu, pri tvorbe týchto učebných textov sa môže zdať, že niektoré kapitoly sú príliš stručné a iné neobvykle rozsiahle, vzhľadom na zameranie výučby predmetu Pracovnoprávne vzťahy vo verejnej správe v študijnom odbore Verejná politika a verejná správa. Zámerom autorky textu je uľahčiť pochopenie základných atribútov pracovného práva prostredníctvom identifikácie ťažiskových právnych inštitútov a právne významných väzieb medzi nimi s ohľadom na verejnoprávne zameranie.

Autorka

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