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  • Categories: Economics
  • Year of publication:: 2019
  • Year of publication:: 2021
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Neuroveda a inteligentné systémy v markedtingu, manažmente a podnikaní
Grada

Neuroveda a inteligentné systémy v markedtingu,...

€26.49
Availability: 1 In Stock

Eva Hanuláková a kolektív

Publikácia sa venuje oblasti synergii neurovedy a inteligentných systémov, ktorá otvára nové perspektívy pre manažment, marketing a podnikanie. Pútavým spôsobom preniká do poznania mechanizmov ľudského myslenia a emócií, ktoré umožňuje navrhovať efektívnejšie stratégie riadenia, cielenejšie marketingové kampane a inovatívne podnikateľské modely. Inteligentné systémy zároveň poskytujú nástroje na spracovanie komplexných údajov, identifikáciu vzorcov správania a podporu rozhodovania v reálnom čase. Je koncipovaná ako odborný sprievodca problematikou využitia neurovied a inteligentných systémov v prostredí manažmentu, marketingu a podnikania. Obsahuje teoretické východiská, postupy a praktické odporúčania, ktoré môžu slúžiť ako podpora pre akademické štúdium aj pre aplikáciu v praxi.

Public Administration and Society 2/2025 (journal)
ŠafárikPress - UPJŠ v Košiciach

Verejná správa a spoločnosť 2/2025 (časopis)

E-book

E-journal

Michal Jesenko (vedecký redaktor)  Eva Mihaliková  Darina Koreňová(výkonné redaktorky)

Public Administration and Society is a scientific journal that publishes scholarly articles, discussion papers, and reviews focusing on theory and practice of Public Administration. The mission of the Journal is to publish significant results of scholarly research in the field of public administration and related disciplines that are connected with the study profile and scientific focus of the Faculty of Public Administration. The Scientific Journal is issued in electronic version.

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Jarná škola doktorandov 2025
ŠafárikPress - UPJŠ v Košiciach

Jarná škola doktorandov 2025

E-book

E-book

Monika Halánová (ed.)

V dňoch 26. – 29. mája 2025 sa bude v Starej Lesnej konať už 11. ročník celouniverzitného podujatia Jarná škola doktorandov UPJŠ. V rámci odborného programu odznie šesť plenárnych prednášok významných odborníkov z Univerzity Pavla Jozefa Šafárika a uskutočnia sa dva workshopy. Prezentovať výsledky svojej doterajšej vedeckovýskumnej práce bude spolu 52 doktorandov dennej formy štúdia, z toho 26 doktorandov v sekcii lekárskych a prírodných vied (Lekárska fakulta/Prírodovedecká fakulta) a 26 doktorandov v sekcii spoločenskovedných a humanitných vied (Právnická fakulta/Fakulta verejnej správy/Filozofická fakulta).

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Otvorená veda – Zdrojový kód a softvér
CVTI SR, Vydavateľstvo otvorenej vedy

Otvorená veda – Zdrojový kód a softvér

E-book

E-book

Pellegrini François et al.

The guide forms part of the Pathway to Open Science collection by the French Ministry of Higher Education and Research. It addresses the specific challenges related to opening source code and software created and used in scientific research. It provides answers and tools that can be immediately implemented in practice.

You will find here the key to understanding the role of software in the open science ecosystem.

We hope this will encourage you to contribute your work to this effort and the long-term benefit of the academic community.

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Rozvíjanie zručností pre občiansku vedu u knihovníkov, vedeckých pracovníkov a verejnosti
CVTI SR, Vydavateľstvo otvorenej vedy

Rozvíjanie zručností pre občiansku vedu u...

E-book

E-book

Jitka Stilund Hansen (ed.)

A practical guide designed to assist those organizing and participating in citizen science projects to get the most out of the experience. You will gain skills to ensure your project is well set up from the start, communicates effectively with stakeholders and citizens, manages its data and outputs, and overall ensures research benefits.

This guide was compiled by the LIBER Citizen Science Working Group and draws on generous contributions from the open science community. The Slovak Centre of Scientific and Technical Information (CVTI SR) provides this Slovak translation to promote awareness and development of citizen science within Slovakia’s academic and library communities, as well as civil society.

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PRÁVO – OBCHOD – EKONOMIKA XIII.
ŠafárikPress - UPJŠ v Košiciach

PRÁVO – OBCHOD – EKONOMIKA XIII.

E-book

E-book

Ján Husár - Regina Hučková (eds.)

Publication Law Business Economy XIII. is collection of international scientific works which contains scientific contributions of wide variety of branches of law, as well as related fields of scientific expertise. Among areas of issues which were discussed in this publication are questions of civil, commercial, tax, custom, competition, intellectual proporty, arbitration and corporate law, as well as other partial areas, including scientific works dealing with economic regulation and business and IT law. Entire publication is significant with richness of scientific contributions from various jurisdictions, because of renowed authors from various countries. Apart from theoretical contribution and expansion of current state of the art in submitted interdisciplinary area, solutions to legal problems were formulated at de lege ferenda level.

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Tréningový program Podnikni niečo!
ŠafárikPress - UPJŠ v Košiciach

Tréningový program Podnikni niečo!

E-book

E-book

Zuzana Kožárová

This methodological manual will help the actors of entrepreneurial education to implement the training program Do Something!, which was created as part of the dissertation thesis "Career adaptability of university students and its development" by Zuzana Kožárová, PhD. Training program develops students' entrepreneurial competence.

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Základy zdaňovania (v interakcii ekonómie a práva)

Základy zdaňovania (v interakcii ekonómie a práva)

E-book

E-book

Karolína Červená - Anna Vartašová

The scientific textbook in the form of an electronic interactive publication is intended for university students who are interested in an interdisciplinary view of taxation in the context of linking the basic theoretical knowledge in the field of law and economics related to taxation with an emphasis on application practice. The content of the textbook primarily covers general theoretical knowledge in the field of taxation in terms of their historical creation and characteristics in the scope of the legal and economic framework of tax system in general, as well as that currently applied in the Slovak Republic.

The textbook also includes pictures and graphs (listed in the appendix), which interactively complement the text part, as well as a set of questions in (in the context of the scope of particular chapters), whose task is to contribute to the fulfilment of didactic goals of the textbook.

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LAW - COMMERCE - ECONOMY IX.
ŠafárikPress - UPJŠ v Košiciach

LAW - COMMERCE - ECONOMY IX.

E-book

E-book

Jozef Suchoža - Ján Husár - Regina Hučková (eds.)

Collection of papers presented at an international scientific symposium LAW - COMMERCE - ECONOMY held from 23rd. – 25th. of October 2019 in High Tatras

This year's conference program and the proposed collection reflect current topics not only in domestic legal science (recodification of private law in the conditions of the Slovak legal order) but also in European and international legal science (legal and ethical aspects of artificial intelligence). The conference program is enriched this year by a section, which the organizers have prepared in cooperation with the International Arbitration Court at the Czech-Moravian Commodity Exchange and the Arbitration Court at the Chamber of Commerce of the Czech Republic and the Agrarian Chamber of the Czech Republic.

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Rozvoj profesionálnych kompetentností
ŠafárikPress - UPJŠ v Košiciach

Rozvoj profesionálnych kompetentností

E-book

E-book

Denisa Rovenská

The textbook focuses on development of professional competencies and analyzes fields such as communication, leadership, goal setting, decision making, time management, teamwork, conflict and conflict strategies and stress management.

Particular chapters offer a summary of information needed to build a theoretical framework of the competencies along with various tasks or activities that should motivate to transform gained knowledge to practical level.

The professional competencies need to be developed and maintain in practical level, because this is the only way how to spread potential of knowledge and become truly competent in professional and private life, as well.

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