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Manažment a marketing v športe - vybrané kapitoly

Manažment a marketing v športe - vybrané kapitoly

E-book

E-book

Iveta CimbolákováRichard Melichar

University textbooks include, expand and deepen knowledge in the field of management and marketing. Considering the development of the needs of continuous education and adaptation to changes in cooperation with the provision of effective integration and use of management and marketing in sports industries, this issue is highly topical. Inserting modern trends into university teaching texts creates their "otherness", they are a prerequisite for better understanding, knowledge and the contribution of not only theoretical knowledge, but also significantly contribute to practice itself.

The publication is a useful source of information not only for bachelor's students at the Institute of Physical Education and Sport of the UPJŠ, but also for students of interdisciplinary study fields and specializations.

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Manažment ľudských zdrojov

Manažment ľudských zdrojov

E-book

E-book

Gabriela KravčákováDominika Bernátová

The textbook addresses the issue of Human resource management and is intended for students and professionals. The purpose of the textbook is to present current knowledge about human resource management, a description of personnel processes and characteristics of personnel work methods so that the student can apply them in practice.

Text also focuses on personnel practice in state government institutions. The textbook contains ten chapters. The introductory part deals with the theoretical background and the contribution of human resource management to the organisation's success. Subsequently, individual personnel processes are processed. Attention is also paid to the use of modern technologies and artificial intelligence in personnel processes.

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Rozvoj profesionálnych kompetentností

Rozvoj profesionálnych kompetentností

E-book

E-book

Denisa Rovenská

The textbook focuses on development of professional competencies and analyzes fields such as communication, leadership, goal setting, decision making, time management, teamwork, conflict and conflict strategies and stress management.

Particular chapters offer a summary of information needed to build a theoretical framework of the competencies along with various tasks or activities that should motivate to transform gained knowledge to practical level.

The professional competencies need to be developed and maintain in practical level, because this is the only way how to spread potential of knowledge and become truly competent in professional and private life, as well.

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Komunikácia v organizácii

Komunikácia v organizácii

E-book

E-book

Helena Harausová

Communication is a significant and integral part of human existence. It also plays an important role in individual organizations, whether of a production or non-production nature. Without communication, it would not be possible to manage these organizations and achieve the set goals.

The aim of the scripts was to address the issue of communication and apply it to public administration organizations. The scripts begin by elaborating on the topic of information, which is an essential component of every communication process. The content of subsequent chapters focuses on the objectives and tasks of communication within an organization, various types of communication, barriers that may arise in communication, strategies for improving communication effectiveness in an organization, and specific communication strategies regularly encountered in different organizations.

Emphasis is also placed on the communication skills of managers, without which they would not be able to effectively manage the organization and lead their subordinates toward achieving organizational goals.

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